Website Analytics

We utilize a number of web analytics options for our clients. Sometimes, a client asks us to use a particular web tracking tool such as Web Trends or we use our standard option, Google Analytics.

Google Analytics is an excellent tracking package for websites. It is free and it does everything that a website owner would want. If your organization already has a Google Analytics account, we will add your code to each page, or we will help you sign up for a new account.

If we are marketing your website, then an analytics tool is a must. It will allow us to properly tweak the keyphrases that we utilize when doing Pay Per Click and Search Engine Optimization.